Abstract
Purpose: To investigate factors that lead to willingness to try electronic cigarettes among UK adolescents.
Methods: A sample of 16- to 19-year-old pupils (N = 256) completed a questionnaire.
Results: Smoking status significantly predicted more than one-third of the variance of willingness to try an electronic cigarette and a further 7.8% was significantly predicted by a positive prototype of a smoker (e.g., stylish) and a negative prototype of an electronic cigarette user (e.g., unattractive). Moreover, tobacco-flavored electronic cigarettes were less favorable than alternative flavors such as fruit, chocolate, and mint.
Conclusions: Findings provide evidence that flavored electronic cigarettes are more appealing to all; adolescents, smokers, non-smokers, current and past electronic cigarette users, and never users.
Methods: A sample of 16- to 19-year-old pupils (N = 256) completed a questionnaire.
Results: Smoking status significantly predicted more than one-third of the variance of willingness to try an electronic cigarette and a further 7.8% was significantly predicted by a positive prototype of a smoker (e.g., stylish) and a negative prototype of an electronic cigarette user (e.g., unattractive). Moreover, tobacco-flavored electronic cigarettes were less favorable than alternative flavors such as fruit, chocolate, and mint.
Conclusions: Findings provide evidence that flavored electronic cigarettes are more appealing to all; adolescents, smokers, non-smokers, current and past electronic cigarette users, and never users.
Original language | English |
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Pages (from-to) | 175-182 |
Journal | Journal of Child and Adolescent Substance Abuse |
Volume | 26 |
Issue number | 3 |
Early online date | 21 Feb 2017 |
DOIs | |
Publication status | E-pub ahead of print - 21 Feb 2017 |
Externally published | Yes |