The Real Olympic Games: Sponsorship, Schools and the Olympics – the Case of Coca-Cola

Keyphrases

• Olympic Games 100%
• Olympics 100%
• Coca-Cola 100%
• Enterprise Education 66%
• Educational System 66%
• Young People 33%
• School-based 33%
• Corporate Sponsor 33%
• Paralympics 33%
• Corporate Model 33%
• Company Interest 33%
• Rio Olympics 33%
• London 2012 33%
• Unintended Consequences 33%
• Welcome 33%
• School Age 33%
• Intended Consequences 33%
• School-business Partnerships 33%
• Coca-Cola Company 33%
• Self-interest 33%
• Corporate Capture 33%
• School-based Education 33%
• Corporate Sponsorship 33%
• Corporate Influence 33%

Social Sciences

• London 100%
• Business School 50%

Economics, Econometrics and Finance

• Business Partnership 100%