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The development of customer relationship by rural SMES
David Moyes
School of Business and Creative Industries
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Dive into the research topics of 'The development of customer relationship by rural SMES'. Together they form a unique fingerprint.
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Keyphrases
Customer Relationship
100%
Quality of Service
66%
Relationship Quality
66%
Relationship Capital
66%
Small Firms
66%
Scotland
33%
Service Development
33%
Loyalty
33%
Focused Approach
33%
Competitive Advantage
33%
Customer Focus
33%
Market Research
33%
Efficient Development
33%
Rural Firms
33%
Customer Loyalty
33%
Service Standards
33%
Positive Word of Mouth
33%
New Customer Acquisition
33%
Customer Referral
33%
Satisfaction with Service Quality
33%
Social Sciences
Quality of Service
100%
UK
50%
Competitive Advantage
50%
Market Research
50%
Customer Loyalty
50%
Economics, Econometrics and Finance
Relationship Marketing
100%
Competitive Advantage
33%
Customer Retention
33%
Customer Acquisition
33%