Original language | English |
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Title of host publication | Hospitality, Tourism and Leisure Management |
Subtitle of host publication | Issues in Strategy and Culture |
Editors | Malcolm Foley |
Publisher | Cengage Learning (EMEA) Ltd |
ISBN (Electronic) | 978-0304332397 |
ISBN (Print) | 0304332399 |
Publication status | Published - 23 Oct 1997 |
Externally published | Yes |
The changing role of marketing in local authority museums
Research output: Chapter in Book/Report/Conference proceeding › Chapter