The behavioural model of homo cooperativus and its value for understanding intrapreneurship

Kevin Reuther, Christian-Andreas Schumann, Anne Strobel

Research output: Chapter in Book/Report/Conference proceedingConference contribution

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Abstract

This paper aims to provide a new perspective on intrapreneurship under consideration of the behavioural model of Homo Cooperativus. The associated research question is, to what extent the behavioural model of Homo Cooperativus can contribute to an explanation of employees’
attitudes towards intrapreneurship. Therefore, the willingness of employees to adopt intrapreneurial behaviour is critically analysed under consideration of this model. The paper first provides the theoretical background of intrapreneurship and the evolution of economic theories focussing on the development of Homo Cooperativus. A survey was carried out in Saxony, Germany and Scotland, UK to evaluate the willingness of employees to adopt intrapreneurial behaviour and to assess to what extent it relates to the behaviour of Homo Cooperativus. Based on the literature and the analysis of data, the paper evinces that several characteristics of the Homo Cooperativus also describe the behaviour and mind-set of an intrapreneur. These are the superiority of cooperative action, heterogeneous characteristics, development of cooperation and responsibility and unequal initial conditions.
Original languageEnglish
Title of host publicationConference Proceedings for the BAM2017 Conference, Warwick University from the 5th - 7th September 2017
PublisherBritish Academy of Management
ISBN (Print)9780995641303
Publication statusPublished - 5 Sep 2017

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Intrapreneurship
Behavioral model
Willingness
Employees
Scotland
Germany
Initial conditions
Economic theory
Mindset
Responsibility

Cite this

Reuther, K., Schumann, C-A., & Strobel, A. (2017). The behavioural model of homo cooperativus and its value for understanding intrapreneurship. In Conference Proceedings for the BAM2017 Conference, Warwick University from the 5th - 7th September 2017 [363] British Academy of Management.
Reuther, Kevin ; Schumann, Christian-Andreas ; Strobel, Anne. / The behavioural model of homo cooperativus and its value for understanding intrapreneurship. Conference Proceedings for the BAM2017 Conference, Warwick University from the 5th - 7th September 2017 . British Academy of Management, 2017.
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Reuther, K, Schumann, C-A & Strobel, A 2017, The behavioural model of homo cooperativus and its value for understanding intrapreneurship. in Conference Proceedings for the BAM2017 Conference, Warwick University from the 5th - 7th September 2017 ., 363, British Academy of Management.

The behavioural model of homo cooperativus and its value for understanding intrapreneurship. / Reuther, Kevin; Schumann, Christian-Andreas; Strobel, Anne.

Conference Proceedings for the BAM2017 Conference, Warwick University from the 5th - 7th September 2017 . British Academy of Management, 2017. 363.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

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AB - This paper aims to provide a new perspective on intrapreneurship under consideration of the behavioural model of Homo Cooperativus. The associated research question is, to what extent the behavioural model of Homo Cooperativus can contribute to an explanation of employees’attitudes towards intrapreneurship. Therefore, the willingness of employees to adopt intrapreneurial behaviour is critically analysed under consideration of this model. The paper first provides the theoretical background of intrapreneurship and the evolution of economic theories focussing on the development of Homo Cooperativus. A survey was carried out in Saxony, Germany and Scotland, UK to evaluate the willingness of employees to adopt intrapreneurial behaviour and to assess to what extent it relates to the behaviour of Homo Cooperativus. Based on the literature and the analysis of data, the paper evinces that several characteristics of the Homo Cooperativus also describe the behaviour and mind-set of an intrapreneur. These are the superiority of cooperative action, heterogeneous characteristics, development of cooperation and responsibility and unequal initial conditions.

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Reuther K, Schumann C-A, Strobel A. The behavioural model of homo cooperativus and its value for understanding intrapreneurship. In Conference Proceedings for the BAM2017 Conference, Warwick University from the 5th - 7th September 2017 . British Academy of Management. 2017. 363