Abstract
This paper proposes that mass collaborative knowledge management (MCKM) and social media networks (SMNs) tend to enhance productivity in small and medium-sized enterprises (SMEs). A case study methodology was employed to highlight the complementary advantages of MCKM related to the use of SMNs in a small business operating in southern Italy. The research aims to contribute to the ongoing discussion on MCKM. This paper offers a fresh perspective by discussing the relevance of this construct for SMEs.
Original language | English |
---|---|
Pages (from-to) | 280-290 |
Number of pages | 11 |
Journal | Information Systems Management |
Volume | 34 |
Issue number | 3 |
DOIs | |
Publication status | E-pub ahead of print - 16 May 2017 |
Keywords
- case study
- mass collaborative knowledge management
- SMEs
- social media networks