This paper proposes that mass collaborative knowledge management (MCKM) and social media networks (SMNs) tend to enhance productivity in small and medium-sized enterprises (SMEs). A case study methodology was employed to highlight the complementary advantages of MCKM related to the use of SMNs in a small business operating in southern Italy. The research aims to contribute to the ongoing discussion on MCKM. This paper offers a fresh perspective by discussing the relevance of this construct for SMEs.
Scuotto, V., Del Giudice, M., & Omeihe, K. O. (2017). SMEs and mass collaborative knowledge management: towards understanding the role of social media networks. Information Systems Management , 34(3), 280-290. https://doi.org/10.1080/10580530.2017.1330006