Branding in AEC firms: consideration of drivers, processes and associated concepts as applied to construction

McKenna Enda, Lukumon Oyedele, John Spillane, Jason Von Meding, Ashwini Konanahalli

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	6th International Conference on Innovation in Architecture, Engineering and Construction (AEC)
Publication status	Published - 2010
Event	6th International Conference on Innovation in Architecture, Engineering & Construction - Pennsylvania State University, Pennsylvania, United States Duration: 9 Jun 2010 → 11 Jun 2010

Conference	6th International Conference on Innovation in Architecture, Engineering & Construction
Country/Territory	United States
City	Pennsylvania
Period	9/06/10 → 11/06/10

Cite this

@inproceedings{7dfc43c8f5d24c5bb2454e64b2a141d2,

title = "Branding in AEC firms: consideration of drivers, processes and associated concepts as applied to construction",

author = "McKenna Enda and Lukumon Oyedele and John Spillane and {Von Meding}, Jason and Ashwini Konanahalli",

year = "2010",

language = "English",

booktitle = "6th International Conference on Innovation in Architecture, Engineering and Construction (AEC)",

note = "6th International Conference on Innovation in Architecture, Engineering & Construction ; Conference date: 09-06-2010 Through 11-06-2010",

}

Enda, M, Oyedele, L, Spillane, J, Von Meding, J & Konanahalli, A 2010, Branding in AEC firms: consideration of drivers, processes and associated concepts as applied to construction. in 6th International Conference on Innovation in Architecture, Engineering and Construction (AEC). 6th International Conference on Innovation in Architecture, Engineering & Construction, Pennsylvania, United States, 9/06/10.

6th International Conference on Innovation in Architecture, Engineering and Construction (AEC). 2010.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - Branding in AEC firms

T2 - 6th International Conference on Innovation in Architecture, Engineering & Construction

AU - Enda, McKenna

AU - Oyedele, Lukumon

AU - Spillane, John

AU - Von Meding, Jason

AU - Konanahalli, Ashwini

PY - 2010

Y1 - 2010

UR - http://studylib.net/doc/18545061/conference-program---penn-state-engineering

M3 - Conference contribution

BT - 6th International Conference on Innovation in Architecture, Engineering and Construction (AEC)

Y2 - 9 June 2010 through 11 June 2010

ER -