Are the physiognomies of child advertisements in television channels in the direction of success?: factual evidences from India

K Pongiannan; Jayakumar Chinnasamy

Are the physiognomies of child advertisements in television channels in the direction of success? factual evidences from India

K Pongiannan
, Jayakumar Chinnasamy

School of Education and Social Sciences

Research output: Contribution to conference › Paper

Original language	English
Pages	198-205
Number of pages	8
Publication status	Published - 12 Nov 2014
Event	2014 International Symposium on Business and Management - Fall Session - Meiji University - Surugadai Campus, Tokyo, Japan Duration: 12 Nov 2014 → 14 Nov 2014 https://tw-knowledge.org/isbm2014fall/

Conference

Conference	2014 International Symposium on Business and Management - Fall Session
Abbreviated title	ISBM 2014 - Fall Session
Country/Territory	Japan
City	Tokyo
Period	12/11/14 → 14/11/14
Internet address	https://tw-knowledge.org/isbm2014fall/

Cite this

@conference{fac2e43954874c94b5bf89862026b294,

title = "Are the physiognomies of child advertisements in television channels in the direction of success?: factual evidences from India",

author = "\{K Pongiannan\} and Jayakumar Chinnasamy",

year = "2014",

month = nov,

day = "12",

language = "English",

pages = "198--205",

note = "2014 International Symposium on Business and Management - Fall Session, ISBM 2014 - Fall Session ; Conference date: 12-11-2014 Through 14-11-2014",

url = "https://tw-knowledge.org/isbm2014fall/",

}