A business interaction model for e-business requirements analysis

This paper reviews and criticises three different e-business analysis models promoted by government agencies. An Interaction Model is presented which, it is argued, improves on these models and provides a framework within which business managers and others can view many of the potential benefits and implications of e-business development and analyse the needs of significant stakeholders. This tool for ebusiness interaction analysis models important aspects of the complex web of relationships of an organisation in its environment. Using the interaction model facilitates the analysis of an organisation’s internal and external processes, communication and information systems. Questions concerning the likes, demands and responsibilities of the parties involved are highlighted for discussion and examination. When employing this model in consultancy projects it has been noted that debate about, and answers to, the questions it poses contribute to better client and
consultant understanding of the scope, direction and role of the firm’s e-business strategy. Thus this interaction model helps to explore and represent not only views of an organisation’s present situation but also perceptions of future or desired situations and provides a platform to discuss implementation implications. The model is being used in short workshop courses and on-line learning material for business advisers as it encourages analysts to look at potential e-business needs and developments from several points of view and can give a deeper insight to the complexities and richness of e-business interactions.