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Theofilos Tzanidis public CV
Theofilos Tzanidis
Mr
Marketing, Events and Tourism
Senior Lecturer
,
School of Business and Creative Industries
https://orcid.org/0000-0002-0931-2700
Accepting PhD Students
2014
2020
Research output per year
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Research Output
(4)
Prizes
(5)
Activities
(20)
Press / Media
(2)
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Business & Economics
Student Perceptions
Marketing
Business Education
Brand Loyalty
Corporate Brand
Discourse
Social Media
Education
Business Schools
Brand Association
Focus Groups
Food
Neuromarketing
Brand Awareness
Brand Value
Marketing Tools
Consumer Behaviour
Digital Marketing
Attitude Change
Digital Transformation
Virtual Reality
Social Media Marketing
Added Value
Digital Technology
Value Creation
Exploratory Study
Big Data
Marketing Activities
Business Model
Expertise
Interaction
Agriculture & Biology
genetically modified foods
consumer behavior
ethics
risk assessment
laws and regulations
willingness to pay
consumer attitudes
fearfulness
Earth & Environmental Sciences
firm
construction industry
project
rural area
connectivity
infrastructure
market
effect