Polly Sokolova

Polly Sokolova

Dr, Miss

Accepting PhD Students

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Personal profile


Dr Polly Sokolova is a Lecturer in Marketing. She recently completed her PhD in Marketing from the University of Essex as a recipient of University of Essex Doctoral Scholarship. She also holds two master’s degrees: MSc Marketing and Brand Management and MRes Management and Organisation.

Area of academic expertise - outline

  • Consumer Behaviour
  • Consumer Psychology
  • Branding
  • Fluency
  • Mental Imagery

Current teaching activities and interests

  • Visual Communication and Fluency Theory
  • Mental Imagery and Consumer Purchase Intentions 
  • Luxury Brand Communication on Social Media 

Target collaborative companies

Polly worked as a branding and marketing consultant for over 4 years in the UK and Bulgaria. She is open to work collaboratively with some companies in UK and abroad on brand communication and marketing activities.