Naser Valaei

Naser Valaei

Dr

 https://orcid.org/0000-0002-5810-4545

Accepting PhD Students

PhD projects

Sustainable Consumption Behaviour
Digital Marketing (Social Media Marketing, App-based Marketing)
Audio Branding
Improvisation in SMEs

Willing to speak to media

20122024

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  • 2022

    A cross-cultural investigation on second-hand online shopping behaviour

    Valaei, N., Bressolles, G., Panjehfouladgaran, H. & Shahgholian, A., 25 May 2022, 46th Academy of Marketing Science (AMS) Annual Conference.

    Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

    Open Access
    File
    11 Downloads (Pure)
  • 2018

    Measuring the effectiveness of E-wallet in Malaysia

    Nizam, F., Hwang, H. J. & Valaei, N., 14 Aug 2018, (E-pub ahead of print) Big Data, Cloud Computing, Data Science & Engineering. Lee, R. (ed.). Springer Cham, p. 59-69 11 p. (Studies in Computational Intelligence; vol. 786).

    Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

    Open Access
    File
    24 Citations (Scopus)
    15 Downloads (Pure)
  • 2014

    Improvisational creativity and innovativeness of SMEs: role of explorative learning strategy

    Valaei, N. & Mahmoudian, Y., 2014, EDULEARN14 Proceedings: 6th International Conference on Education and New Learning Technologies: 7-9 July, 2014 - Barcelona, Spain. Gomez Chova, L., Lopez Martinez, A. & Candel Torres, I. (eds.). International Academy of Technology, Education and Development, p. 4350-4357 8 p. (IATED Conference Proceedings).

    Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review