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Research activity per year

Personal profile


I am an experienced academic having worked in the area of events management education for over 15 years. I have led programmes at both Undergraduate and Postgraduate level and have been a member of the Executive Board of the Association for Events Management Education since 2009. My research focuses on the area of events and festivals and I am currently undertaking a Professional Doctorate examining University Industry Collaborations within events management education.

Area of academic expertise - outline

My research interests lie in the area of festivals and events where I have a particular interest in the experiential aspects of events, community impacts of events and safety/security for events. I also have a strong interest in the relationship between the events industry and Higher Education, hence the focus of my Professional Doctorate, which seeks to examine how universities and industry can collaborate to enhance the student experience and increase graduate employability.


Current research activities

in addition to my Professional Doctorate I am currently working on a follow up to my research on the impact of terrorism at major events. This article will examine the impact of terrorism on community events.

Current teaching activities and interests

I teach across a variery of areas including creativity and experience design, event operations and delivery, risk management and global issues in international events management. I am a Senior Fellow of the Higher Education Academy.

Desired research direction

On completion of my current work I would like to further develop my knowledge as to how industry and academia can work together and further examine the experiential aspects of events as consumer products.

Target collaborative companies

I would be interested in engaging with organisations within the fields of:

Events Management

Experiential Marketing

Creative and Cultural Industries

Other areas of expertise available for knowledge exchange

In addition to my research activities I have experience of designing and delivering CPD courses in the areas of event operations and delivery, event marketing and experience design.

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 16 - Peace, Justice and Strong Institutions

External positions

External Examiner, Manchester Metropolitan University

2018 → …

External Examiner, University of Huddersfield


External Examiner, University of Plymouth


Executive Board, Association for Events Management Education

2009 → …

External Examiner, University of Wolverhampton



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