Daniel Muravsky - Network - The UWS Academic Portal

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Accepting PhD Students

PhD projects

Dr. Muravsky is happy to supervise projects that look to advance the marketing and management literature in the following areas:
1. Effectiveness and success factors of brand alliances/ co-branding
2. Creating and managing inclusive advertising
3. Advertising and persuasion knowledge / suspicion / distrust
4. The use of gamification in marketing and management
5. Consumer perception of the use of brand characters
6. AI transformation of marketing communications and consumer-company relationships

* Dr. Muravsky is also open to supervise interesting projects in different contexts.

Research activity per year

Snezhana Muravskaia

National Research University Higher School of Economics
IBS

External person

7 shared research output

Maria Smirnova

Graduate School of Management, SPU
St. Petersburg State University
St. Petersburg University Graduate School of Management

External person

4 shared research output

Pedro Cuesta-Valiño

Alcala University

External person

1 shared research output

Vera Butkouskaya

Universitad Pompeu Fabra

External person

1 shared research output

Sofia Shkaruba

National Research University Higher School of Economics

External person

1 shared research output

Sergey Kazakov

Alcala University

External person

1 shared research output

Ksenia Golovacheva

St. Petersburg State University

External person

1 shared research output

Valeria Kudinova

IBS-Moscow Russian Presidential Academy of National Economy and Public administration

External person

1 shared research output

Diana Akkalaeva

National Research University Higher School of Economics

External person

1 shared research output

Elena Romanova

IBS-Moscow Russian Presidential Academy of National Economy and Public administration

External person

1 shared research output

Olga Alkanova

St. Petersburg University Graduate School of Management

External person

1 shared research output