Description
During the years 2015-2016, the School of Business and Enterprise executed a series of Pay Per Click Campaigns to promote current Undergraduate and Postgraduate Programmes. This internal project involved Content Development, the development and management of a blog, the development and maintenance of a blog, and relevant social media.The campaign included :
-Google Adwords ( Video, Display and Search ads)
-Facebook ( Video, Display and Search ads)
-Twitter ( Sponsored Twitter Ads)
The campaign was very successful and increased conversion of application numbers by 300% with ROI : 230%
-Linkedin Twitter Ads
| Period | 15 Jul 2015 → 28 Sep 2016 |
|---|---|
| Held at | School of Business and Creative Industries |
| Degree of Recognition | International |