Entrepreneurial marketing for crisis and beyond

    Activity: Talk or presentation › Invited talk

    Description

    The guest lecture is specifically being proposed for the students of the course “Social Marketing” and programme “BBA 2020" (Final Year). focusing on how to face crisis and what strategies as businesses can use to grow their brand
    Period30 Mar 2023
    Held atO.P. Jindal Global University, India
    Degree of RecognitionInternational

    Keywords

    • Crisis management
    • crisis marketing
    • entrepreneurial thinking

    UN SDGs

    This activity contributes to the following UN Sustainable Development Goals (SDGs)

    • SDG 9 - Industry, Innovation, and Infrastructure

    Documents & Links